The necessary support of the strenuous life

Posted: June 21, 2013 by doubleplusundead in Random Crap

I got to try two different regional sodas, the first I’m posting about is Moxie, which is mostly a thing in the upper parts of New England, but there is a small following for the stuff here in PA.  I bought a sixer of glass bottles, the lone bottling plant that makes Moxie in PA makes it with sugar, as God and the Moxie Guy intended.  I tried the first directly from the bottle, chilled.

moxieadThis is not an advertisement, this is a fucking threat, Drink Moxie now motherfucker, or I will fucking kill you.

When they say it’s distinctively different, they are correct.  The first thing you notice is the smell of the gentian root.  When you taste Moxie, the first sip has a really medicinal taste and funk to it.  This initial sip is probably where it loses most people, which is unfortunate, because this is actually quite a good soda once you develop a taste for it, it grows on you.  The gentian root is a bitter root that is said to have medicinal quantities.  Moxie, like many of the earliest sodas, was advertised as a medicinal tonic, and those roots show in the taste of the drink.  As for the soda, if I had to describe it, I’d say it’s a cross between Coca-Cola and Root Beer with the gentian root offering it’s own bitter, herbal, almost liquorice-like, slightly medicinal and taste to the mix.  As you drink it, the medicinal taste settles and the pleasant bitter and herbal qualities of the gentian root come to the fore.  I could see it also being very good as a mixer, or added to desserts for a unique twist.  I have a feeling Moxie would make a kickass ice cream flavor, the milk would probably tame the gentian funk some and make it more palatable for a broader audience.

If you get a chance to try Moxie, do so, but *don’t* give up on it after the first sip, finish the glass or bottle, then form an initial opinion. I think a lot of people decide they hate it because it’s an old fashion flavor, it’s not what we’re used to in a soda, and they’re missing out by not finishing their glass or bottle and letting their palate adjust to the initial shock of bitterness and medicinal funk the gentian brings.

I quite like Moxie, and it’s growing on me.

  1. Sockless Joe says:

    I last tried moxie in high school. Glass quart bottles, sold in a quirky independent rural convenience store. I’m not even sure that store is still open, honestly, as it’s a good fifteen minute drive down a road I maybe travel once a year if for some godforsaken reason I need to go to Selinsgrove.

    And yes, moxie petty much lost me at the first sip.

    That company (Big Ben?) also makes a respectable cola, iirc.

  2. DrEvil007 says:

    Moxie tastes like bad burned coffee poured through non-filter WWII surplus Camel cigarettes with a dried rhinoceros turd used to stir in the sugar.

  3. DejahThoris says:

    It sounds like something that I would like. Then again, I love black licorice and horehound candy, and DrEvil’s description makes me wanna find it online so that I can order up a pallet or two.

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